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About Us

We are on a mission to change dentistry. We didn’t start with set ideas how things are normally done, just a vision of how things should be done. Our patients are at the centre of everything we do and we challenge ourselves daily to deliver a service that patients tell us they want…after all, we are patients too…

How we’re different

We asked hundreds of people what they wanted from a dental practice and set about delivering that. It’s what makes us different and sets us apart.

”I hate the needle and drill”

So do we. That’s why we have invested in state of the art laser technology, LightWalker. On the occasion when anaesthetic is required we can do that with our syringe-free Wand – it’s magic.

”There’s never anywhere to park”

We ensure all practices have free, on-site car parking as traditionally practices have been located in residential areas with little or no free parking. Our patients deserve better.

”I want convenient appointment times”

We open early mornings, late evenings, weekends and even work over lunch. Our dentists can grab a sandwich and skinny latte later in the day as they understand that these times are most suitable for many patients.

“Why should I pay for dentistry?”

With few exceptions, all dentistry is charged – even on the NHS however many people now choose to pay privately to ensure that they have access to the full range of treatments and technology that is available. Our membership plans are a great way of maintaining a healthy mouth with our most popular plan at only £12 per month.

“Why do all dental practices smell the same?”

Many people talk about fear and anxiety, linked to that familiar smell of the dentist. We’ve tracked down and replaced all of these products and materials with ones that don’t have a strong clinical odour. Fresh flowers and fresh coffee are the prominent Love Dental aroma you’ll soon get used to.

“My appointments are rushed and I don’t really know what the dentist is doing”

Inexcusable. We make sure that we go at your speed, not ours and following a routine examination, our dentists will explain what they have seen and what they recommend. We also have Treatment Co-ordinators who can discuss your treatment options in detail, over a coffee in our Green Room. We use video, photography and dental models to help you understand each option as well as the pros, cons and costs of each. It’s incredibly important to us that you chose the most appropriate treatment option for you.

”Why visit unless I have a problem?”

Prevention is better than cure especially when it comes to teeth. Proven links between the health of your mouth and the health of your heart means structured appointments are highly recommended. In addition to ‘pay-as-you-go’, we offer DenShield membership plans for as little as £12 a month to cover the cost of these routine visits.

And that’s not all…

…as well as providing great general dentistry, we offer a range of services such as orthodontics (teeth straightening), whitening, cosmetic procedures along with Smile Spa and Skin Spa – all within custom designed interiors, wrapped in exceptional customer service.